I find important marketing work that keeps getting repeated, build a clearer way for it to run, document it, and keep human judgment where it matters.
My personal record of systems built, tested, and shipped.
About me
I started as a mathematics teacher. Mathematics trained me to notice patterns, repetition, variables, and cause and effect.
Teaching made me curious about how people understand information, how framing changes a decision, and how a complicated idea becomes something another person can actually use.
That habit followed me into marketing. Give me repeated work, a vague problem, or a personal challenge and I will probably turn it into a structure, a few rules, and a feedback loop.
I built three websites because one could not clearly hold my identity, public experiments, and commercial work. I also create named operating rules for my own brain, which is a slightly ridiculous way to manage a habit of building systems to manage other systems.
My experiences
40 months inside a US marketing agency, moving deeper into CRM, lifecycle, revenue operations, automation, websites, reporting, and production AI systems.
*Agency billing volume, not personal revenue attribution. The work also includes two production AI agents built from 52 reports' worth of accumulated methodology.
In 2021 I built an EdTech platform's teaching staff by hand. Four years later I returned to the same problem with a system, then built the website the platform had previously lacked.
*The client team made the hiring decisions.
Across EdTech, health and wellness, logistics, industrial, B2B manufacturing, and SaaS, I moved through acquisition, landing pages, email, content, partnerships, growth strategy, and market-entry work.
*Before a website existed. **From zero in two months for a brand-new pre-launch account.
I began as a mathematics teacher, where the work was not only knowing the answer. It was helping someone else see the structure well enough to use it.
That same instinct later shaped how I recruited, documented, handed work over, and built processes other people could operate.
My work
These systems were built inside client and employer engagements.
I turned 52 manually produced strategy reports into two production AI agents. Generation now takes 9 minutes 24 seconds (observed generation time; human review still applies).
I built 3 connected pipelines and 28 documented workflow modules covering the client journey behind 170 recorded invoices.
I replaced 700+ manual interviews with an acquisition system that generated 25 qualified applications. The client team made the hiring decisions; the website came next.
Continued learning
That is a lot. The count matters less than the habit behind it: a question becomes a late-night rabbit hole, then a test, then something applied to real work.
- Hands-On with Agentic AI Morten Rand-Hendriksen | LinkedIn Learning.jpeg)
My content
I get an idea, learn enough to test it, build the smallest useful version, and see what breaks. Some projects begin with a commercial use. Others exist because I want to understand something or make it real.
Emre Automates is my public notebook for AI, automation, systems, mistakes, repairs, and experiments. It is also where I document decisions such as splitting one personal site into three clearer properties, or inventing named operating rules for my own brain because apparently the systems need systems.
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Tell me what you're building, and we can think it through together.
Prefer email? Click here to send me one: emre@flowkitsystems.com
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